2025 Chile Fresh Cranberries (HS 081040) Export: Price Spike

Key Takeaways

Fresh Cranberries, classified under HS Code 081040 (Fruit, edible; cranberries, bilberries and other fruits of the genus Vaccinium, fresh), exhibited extreme seasonal volatility from January to September 2025.

• Market Pulse: Volumes collapsed by 99% after a strong Q1, with September exports at just 0.1% of January’s peak, though unit prices spiked 12x to $12.77/kg in premium markets.
• Structural Shift: Chile Fresh Cranberries Export reliance on the U.S. (44.6% volume) creates concentration risk, while South Korea’s premium demand (16.6% value share) offers margin upside.
• Product Logic: HS Code 081040 trade data reveals a 90% value concentration in one sub-category trading at $0.90/kg, with a 40% price gap signaling quality-driven market segmentation.

This overview covers the period from January to September 2025 and is based on verified customs data from the yTrade database.

Chile Fresh Cranberries (HS Code 081040) Key Metrics Trend

Market Trend Summary

The Chile Fresh Cranberries Export trend from January to September 2025 showed a steep seasonal decline followed by a partial recovery. Exports started strong in Q1 with 90.27M kg shipped in January, but volumes collapsed by 99% through April and remained negligible through August. September saw a limited rebound to 102.61K kg, though this represented just 0.1% of January's volume.

Drivers & Industry Context

This export pattern reflects typical seasonality for Southern Hemisphere cranberry production, with harvests concentrated in Q1. The 93.5% reliance on South Korea noted in September export data explains the extreme volatility, as concentrated demand creates boom-bust cycles [YTrade]. The September unit price spike to $12.77/kg—12x January's level—aligns with market reports of Chile's premium positioning in high-value markets like the Netherlands, where Q2 data showed quality-driven value retention [YTrade]. The hs code 081040 value trajectory ultimately depends on Chile's ability to leverage trade agreements like the EU-Chile deal to diversify beyond single-market dependence.

Table: Chile Fresh Cranberries Export Trend (Source: yTrade)

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Chile HS Code 081040 Export Breakdown

Market Composition & Top Categories

Chile's HS Code 081040 export of fresh cranberries and related fruits is overwhelmingly dominated by one category, which accounts for 90% of the total export value. According to yTrade data, this dominant sub-category also represents over 80% of both the total weight shipped and the number of shipments made from Chile during the first three quarters of 2025. The remaining export activity is fragmented across several minor sub-codes, which collectively contribute less than 10% to the total value.

Value Chain & Strategic Insights

The market structure for Chile's HS Code 081040 breakdown reveals a clear price stratification, with the top category trading at $0.90/kg while other significant streams are priced nearly 40% lower. This unit price disparity indicates a market segmented by quality or specific fruit attributes, rather than operating as a pure commodity. Suppliers should focus on meeting the specifications that command the premium price to capture value in this specialized trade structure.

Check Detailed HS Code 081040 Breakdown

Chile Fresh Cranberries Destination Countries

Geographic Concentration & Market Risk

The United States dominates Chile's Fresh Cranberries export destinations, accounting for 44.6% of the volume and 24.6% of the total value from January to September 2025. This heavy reliance on a single market creates significant exposure to any demand shifts or logistical disruptions in North American supply chains. The Netherlands follows as a secondary hub, absorbing nearly 22% of the volume, but the overall trade structure remains highly concentrated.

Purchasing Behavior & Demand Segmentation

The U.S. market demonstrates classic commodity-scale purchasing, with its weight share (48.2%) far exceeding its value contribution, indicating high-volume, lower-margin shipments for bulk distribution. In stark contrast, South Korea shows a premium profile; it accounts for only 7.3% of the weight but captures 16.6% of the value, signaling quality-conscious demand for higher-value specifications. This divergence defines the trade-off for Chilean exporters: the U.S. offers volume scale, while partners like South Korea provide superior margin potential for Fresh Cranberries.

Table: Chile Fresh Cranberries (HS Code 081040) Top Destination Countries (Source: yTrade)

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Action Plan for Fresh Cranberries Market Operation and Expansion

• Diversify export markets: Reduce reliance on the U.S. by leveraging trade agreements (e.g., EU-Chile deal) to target premium buyers in South Korea and the Netherlands.
• Optimize harvest timing: Align production with high-value windows (Q1 and September) to capture price spikes and avoid bulk commodity competition.
• Grade for premium markets: Focus on specifications that command the $0.90/kg price tier, as lower grades trade at a 40% discount.
• Monitor U.S. demand shifts: Prepare contingency plans for logistics or tariff disruptions in Chile’s largest volume market.
• Capitalize on seasonal arbitrage: Use Chile’s Southern Hemisphere harvest cycle to supply off-season demand in Northern Hemisphere markets.

Take Action Now —— Explore Chile Fresh Cranberries HS Code 081040 Export Data

Frequently Asked Questions

Q1. What is driving the recent changes in Chile Fresh Cranberries Export in 2025?

The steep seasonal decline and partial recovery in Chile's Fresh Cranberries exports reflect typical Southern Hemisphere harvest patterns, with Q1 volumes collapsing by 99% by April. The extreme volatility is exacerbated by heavy reliance on South Korea, which accounted for 93.5% of September exports, creating boom-bust cycles.

Q2. Who are the main destination countries of Chile Fresh Cranberries (HS Code 081040) in 2025?

The United States dominates with 44.6% of export volume, followed by the Netherlands (22% of volume). South Korea, though smaller in volume (7.3%), captures 16.6% of the total value due to premium pricing.

Q3. Why does the unit price differ across destination countries of Chile Fresh Cranberries Export in 2025?

Price stratification is driven by market segmentation: the U.S. trades at bulk-commodity rates, while South Korea pays premiums for higher-quality specifications. The top Chilean sub-category commands $0.90/kg, while others trade 40% lower.

Q4. What should exporters in Chile focus on in the current Fresh Cranberries export market?

Exporters should prioritize meeting premium-grade specifications for high-value markets like South Korea and leverage trade agreements (e.g., EU-Chile) to reduce dependence on the U.S. bulk market.

Q5. What does this Chile Fresh Cranberries export pattern mean for buyers in partner countries?

U.S. buyers benefit from stable bulk supply, while South Korean and Dutch buyers face volatility but gain access to premium-quality fruit. Diversifying sourcing may mitigate risks from Chile’s concentrated seasonal supply.

Q6. How is Fresh Cranberries typically used in this trade flow?

Chile’s exports are primarily fresh cranberries for direct consumption or processing, with a clear market divide between bulk commodity shipments (U.S.) and premium-grade demand (South Korea/Netherlands).

Detailed Monthly and Quarterly Report

Chile HS Code 081040 Export Data Snapshot 2025 MAR

Chile HS Code 081040 Export Data Snapshot 2025 APR

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Chile HS Code 081040 Export Data Snapshot 2025 JUN

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Chile HS Code 081040 Export Data Snapshot 2025 AUG

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Chile HS Code 081040 Export Data Snapshot 2025 Q1

Chile HS Code 081040 Export Data Snapshot 2025 Q2

Chile HS Code 081040 Export Data Snapshot 2025 Q3