Vietnam Coffee Beans HS090111 Export Data 2025 March Overview

Vietnam Coffee Beans (HS 090111) 2025 March Export: Key Takeaways

Vietnam Coffee Beans Export 2025 March (HS Code 090111) reveals a market split between bulk commodity-grade buyers like Switzerland (34.62% value share) and premium-focused importers like Germany. Switzerland dominates with high volume but lower prices, while Germany and Singapore pay more for quality, reflecting diverse demand. This analysis covers March 2025 and is based on cleanly processed Customs data from the yTrade database. Exporters must balance cost efficiency for bulk markets with quality targeting for premium segments, especially under the US’s 46% tariff pressure. Market diversification is critical to sustain profitability.

Vietnam Coffee Beans (HS 090111) 2025 March Export Background

Vietnam Coffee Beans (HS Code 090111: Coffee, not roasted, not decaffeinated) fuel global demand as a staple for roasters and retailers, with the U.S. market alone importing $6.32 billion in 2024 [GTAIC]. Despite Vietnam’s zero export duty policy in March 2025, a new 46% U.S. tariff on HS 090111 shipments challenges competitiveness [HP Global]. Vietnam remains a top exporter, leveraging its robusta and arabica production to meet steady global coffee needs.

Vietnam Coffee Beans (HS 090111) 2025 March Export: Trend Summary

Key Observations

Vietnam Coffee Beans HS Code 090111 Export in 2025 March reached $979.59 million in value, continuing a strong upward trend from the start of the year. This performance reflects robust global demand and favorable export conditions during the period.

Price and Volume Dynamics

Exports grew sequentially from February's $934.27 million, marking a 4.8% month-over-month increase. The first quarter of 2025 showed accelerating momentum, with March's total nearly 46% higher than January's $671.53 million. This surge aligns with the typical post-harvest shipping cycle for Vietnamese coffee, as producers capitalize on new crop availability and pre-monsoon logistics windows to meet international demand.

External Context and Outlook

The export strength occurred despite emerging trade headwinds, particularly the [U.S. imposition of a 46% tariff on Vietnamese unroasted coffee imports (HS Code 090111) starting in April 2025]. This policy shift likely accelerated March shipments as exporters rushed to avoid the new duty, contributing to the month's elevated volumes. Moving forward, market access may tighten, though Vietnam's zero export duty and competitive pricing could help divert flows to other regions.

Vietnam Coffee Beans (HS 090111) 2025 March Export: HS Code Breakdown

Product Specialization and Concentration

Vietnam's Coffee Beans export under HS Code 090111 in March 2025 is heavily concentrated in sub-code 09011130 for "Coffee; not roasted or decaffeinated", which accounts for over 90% of export value and 95% of quantity, indicating it as the dominant bulk product. A significant unit price disparity exists, with sub-code 09011120 achieving approximately 65 USD per kilogram compared to 17 USD per kilogram for the main product, suggesting a specialized premium grade. Sub-code 09011190 is isolated as an anomaly due to its minimal value share and very low unit price of around 5 USD per kilogram, which is excluded from further analysis as it represents a negligible, low-value segment.

Value-Chain Structure and Grade Analysis

The non-anomalous sub-codes form two clear categories: standard bulk coffee (09011130) and premium grade coffee (09011120). The bulk category dominates with high volume and lower unit prices, typical of a fungible commodity traded on global indices, while the premium category has higher unit prices, indicating differentiation possibly based on quality grades like Arabica. This structure shows that Vietnam's export under HS Code 090111 involves both commoditized bulk trade and value-added specialty products, with the bulk segment driving volume but the premium segment offering higher value per unit.

Strategic Implication and Pricing Power

For Vietnam Coffee Beans HS Code 090111 Export 2025 March, pricing power is limited in the bulk segment due to its commodity nature, but the premium segment allows for better margins and differentiation. However, external factors like the 46% U.S. tariff on imports [GTAIC] could constrain market access and reduce competitiveness in key markets, despite Vietnam's zero export duty policy [HP Global]. Exporters should focus on diversifying markets and enhancing premium product offerings to mitigate tariff impacts and leverage value-added opportunities.

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Vietnam Coffee Beans (HS 090111) 2025 March Export: Market Concentration

Geographic Concentration and Dominant Role

For Vietnam Coffee Beans HS Code 090111 Export in March 2025, Switzerland is the dominant importer with a 34.62% value share and 39.69% quantity share. The lower value ratio compared to quantity ratio suggests Switzerland imports large volumes of lower-priced coffee, indicating a focus on commodity-grade beans for bulk processing or distribution.

Partner Countries Clusters and Underlying Causes

Two main clusters emerge: first, high-volume importers like Switzerland, Netherlands, and Japan, which likely source standard-grade beans for mass markets. Second, higher-value importers like Germany and Singapore, with value ratios exceeding quantity ratios, probably seek premium or specialty beans for quality-focused consumers. This split reflects diverse market demands, from cost-efficient bulk buying to quality-driven purchases.

Forward Strategy and Supply Chain Implications

Exporters should maintain cost competitiveness for bulk buyers like Switzerland, while targeting premium markets like Germany with quality assurances. The US tariff of 46% on Vietnamese coffee [GTAIC] necessitates market diversification or cost absorption strategies to sustain profitability. Vietnam's zero export duty [HP Global] supports agility in adapting to these trade shifts.

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Vietnam Coffee Beans (HS 090111) 2025 March Export: Action Plan for Coffee Beans Market Expansion

Strategic Supply Chain Overview

The Vietnam Coffee Beans Export 2025 March under HS Code 090111 operates as a dual-track commodity market. Price is primarily driven by global commodity indices for bulk-grade beans (sub-code 09011130) and by quality differentiation for premium-grade beans (sub-code 09011120). Geopolitical risks, especially the 46% U.S. tariff, directly impact cost competitiveness and market access. Supply chain implications center on Vietnam’s role as a bulk processing hub, with high dependency on a few large buyers and key markets like Switzerland. This creates vulnerability to demand shocks or trade policy changes.

Action Plan: Data-Driven Steps for Coffee Beans Market Execution

• Analyze buyer shipment frequency data to identify core clients' ordering cycles. This prevents over-reliance and helps schedule production to match demand.
• Segment export data by destination and sub-code to target premium markets like Germany with certified quality beans. This captures higher margins per unit and diversifies revenue.
• Monitor real-time tariff changes in key markets using trade intelligence platforms. This allows rapid cost adjustment or market shift to avoid profit loss from duties like the U.S. tariff.
• Track competitor shipments and pricing under HS Code 090111 to benchmark your bulk and premium grades. This ensures competitive positioning and identifies new buyer opportunities.

Forward-Looking Risks and Opportunities

The Vietnam Coffee Beans Export 2025 March faces significant risk from buyer and geographic concentration under HS Code 090111. Dependency on few bulk buyers and markets increases exposure to demand shifts or trade barriers. However, the premium coffee segment offers a path to higher value and reduced volatility. Exporters must leverage Vietnam’s zero export duty to absorb cost pressures and pivot toward quality-focused, diversified markets to ensure long-term resilience.

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Frequently Asked Questions

Q1. What is driving the recent changes in Vietnam Coffee Beans Export 2025 March?

Vietnam's coffee exports surged 4.8% month-over-month to $979.59 million in March 2025, driven by post-harvest shipping cycles and preemptive shipments ahead of a 46% U.S. tariff effective April 2025.

Q2. Who are the main partner countries in this Vietnam Coffee Beans Export 2025 March?

Switzerland dominates with 34.62% of export value, followed by the Netherlands and Japan for bulk imports, while Germany and Singapore focus on higher-value premium beans.

Q3. Why does the unit price differ across Vietnam Coffee Beans Export 2025 March partner countries?

Prices vary due to product specialization: bulk-grade coffee (sub-code 09011130) averages $17/kg, while premium-grade (09011120) reaches $65/kg, targeting distinct market segments.

Q4. What should exporters in Vietnam focus on in the current Coffee Beans export market?

Exporters must maintain relationships with dominant bulk buyers (98% of trade value) while diversifying into premium markets to mitigate reliance on a few clients and tariff risks.

Q5. What does this Vietnam Coffee Beans export pattern mean for buyers in partner countries?

Bulk buyers like Switzerland benefit from stable commodity-grade supply, while premium markets (e.g., Germany) gain access to differentiated high-value beans, though U.S. tariffs may disrupt pricing.

Q6. How is Coffee Beans typically used in this trade flow?

The bulk segment (95% of volume) serves mass-market processing, while premium grades cater to specialty coffee markets, reflecting Vietnam’s dual role as a commodity and quality supplier.