Peru Fresh Cranberries HS081040 Export Data 2025 May Overview

Peru Fresh Cranberries (HS 081040) 2025 May Export: Key Takeaways

Peru's Fresh Cranberries (HS Code 081040) exports in May 2025 reveal a premium product, with the Netherlands paying higher unit prices (7.22 USD/kg) for quality, while regional buyers like Brazil and Chile focus on bulk volumes. The market shows resilience despite US tariff risks, with strong demand from high-value European and Asian clusters. Buyer concentration is moderate, dominated by the Netherlands (17.98% value share), but diversification opportunities exist in emerging markets. This analysis covers May 2025 and is based on cleanly processed Customs data from the yTrade database.

Peru Fresh Cranberries (HS 081040) 2025 May Export Background

What is HS Code 081040?

HS Code 081040 covers fruit, edible; cranberries, bilberries, and other fruits of the genus Vaccinium, fresh. This includes Peru’s fresh cranberries, a key agricultural export. The product is primarily used in the food industry for direct consumption, processed foods, and health-focused products due to its nutritional value. Global demand remains stable, driven by rising health consciousness and the versatility of Vaccinium fruits in culinary and beverage applications.

Current Context and Strategic Position

In 2025, Peru’s export of Fresh Cranberries under HS Code 081040 faces a shifting trade landscape. The US imposed a 10% tariff on all trading partners in April 2025, impacting Peru’s blueberry and cranberry exports, which traditionally rely heavily on the US market [EY Tax News]. This has prompted Peru to diversify exports to China and other Asian markets, while negotiating to remove the tariff under existing trade agreements [WHTC]. Peru’s agricultural exports, valued at $11.3 billion in early 2025, highlight the strategic importance of Vaccinium fruits like cranberries [Blueberries Consulting]. Market vigilance is critical as Peru balances tariff challenges with record production growth.

Peru Fresh Cranberries (HS 081040) 2025 May Export: Trend Summary

Key Observations

In May 2025, Peru's exports of Fresh Cranberries under HS Code 081040 reached 17.35 million USD in value and 2.89 million kg in volume, indicating a stabilization after previous declines.

Price and Volume Dynamics

The data shows a sharp sequential drop from January's peak of 241.98 million USD and 47.63 million kg to April's lows, with a slight MoM increase in May. This pattern aligns with typical seasonal cycles for Vaccinium fruits, where export volumes often peak early in the year post-harvest and taper off due to reduced supply and demand phases. The modest rebound in May suggests potential inventory adjustments or delayed shipments, rather than a structural shift.

External Context and Outlook

The slight recovery in May's exports occurs amidst external pressures, notably the 10% US tariff imposed in April 2025 [EY Tax News], which initially dampened trade flows. Peru's strategic pivot to markets like China, as part of efforts to diversify away from US reliance [Fresh Fruit Portal], may support future stability for HS Code 081040 products, though tariff negotiations remain critical to outlook.

Peru Fresh Cranberries (HS 081040) 2025 May Export: HS Code Breakdown

Product Specialization and Concentration

Peru's exports under HS Code 081040 in May 2025 are entirely concentrated in fresh cranberries, bilberries, and other fruits of the genus vaccinium, with no sub-code variety present. According to yTrade data, this single product category accounted for all export value of 17.35 million USD and weight of 2.89 million kilograms, resulting in a uniform unit price of 6.01 USD per kilogram. This complete focus indicates a highly specialized export profile for Peru Fresh Cranberries HS Code 081040 Export in 2025 May, with no price anomalies to isolate.

Value-Chain Structure and Grade Analysis

The absence of sub-code differentiation means all exports are in the fresh, unprocessed form, suggesting a trade in bulk agricultural commodities rather than value-added or graded products. This structure points to a market where goods are likely fungible and traded based on weight and quality standards common to fresh produce, without evident segmentation into higher-value stages or specialized grades under HS Code 081040.

Strategic Implication and Pricing Power

As a bulk commodity exporter, Peru may face limited pricing power, with exports sensitive to global supply, demand fluctuations, and external policy changes. The recent imposition of US tariffs, as reported by [EY Tax News], could pressure profit margins and necessitate market diversification strategies to mitigate reliance on traditional markets. This underscores the need for Peru to enhance competitiveness or explore value-added opportunities within the Fresh Cranberries sector under HS Code 081040.

Check Detailed HS 081040 Breakdown

Peru Fresh Cranberries (HS 081040) 2025 May Export: Market Concentration

Geographic Concentration and Dominant Role

In May 2025, Peru's export of Fresh Cranberries under HS Code 081040 shows a concentrated market with the Netherlands as the dominant importer, holding a 17.98% value share despite a 14.95% weight share, indicating a higher unit price of around 7.22 USD/kg and suggesting premium product grades. The United States and Colombia follow with strong value contributions, but their value ratios closely align with weight ratios, pointing to standard commodity pricing. This disparity highlights that top markets like the Netherlands pay more for quality, while others like Chile and Brazil import larger volumes at lower values.

Partner Countries Clusters and Underlying Causes

The importers form three clear clusters: high-value markets like the Netherlands, Colombia, and the United States, likely driven by demand for premium berries and established trade routes; regional buyers such as Brazil, Chile, and Costa Rica, which may benefit from proximity and lower logistics costs for bulk shipments; and smaller Asian and European markets like China Taiwan and United Kingdom, possibly representing emerging or niche demand. The US presence remains strong despite recent tariff impositions, as noted in news reports, showing resilience in sourcing [EY Tax News].

Forward Strategy and Supply Chain Implications

For Peru Fresh Cranberries HS Code 081040 Export 2025 May, the geographic spread advises diversifying beyond the US due to tariff risks, emphasizing growth in European and Asian clusters. Supply chains should prioritize quality control for high-value markets and optimize logistics for regional buyers to maintain competitiveness. Leveraging trade agreements and monitoring policy changes, as highlighted by US tariff impacts (EY Tax News), will be key to sustaining export flows and mitigating disruptions.

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Peru Fresh Cranberries (HS 081040) 2025 May Export: Action Plan for Fresh Cranberries Market Expansion

Strategic Supply Chain Overview

Peru Fresh Cranberries Export 2025 May under HS Code 081040 operates as a bulk commodity trade. Price is driven by quality grades and geopolitical risks like US tariffs. High-value markets like the Netherlands pay premiums for superior berries. The supply chain must ensure consistent quality control and secure logistics. Heavy buyer concentration on a few large clients creates vulnerability. Geographic reliance on the US and EU demands diversification.

Action Plan: Data-Driven Steps for Fresh Cranberries Market Execution

• Use buyer frequency data to identify and engage smaller, regular purchasers. This reduces dependency on dominant clients and stabilizes revenue.
• Analyze import records to target premium markets like the Netherlands with higher-grade shipments. This maximizes returns per kilogram exported.
• Monitor trade policy alerts for tariff changes in key markets like the US. This allows quick shifts to alternative buyers to avoid margin erosion.
• Review logistics data to optimize shipping routes for regional buyers in Latin America. This cuts costs and improves competitiveness for bulk orders.
• Track emerging importers in Asia and Europe through trade flow reports. This builds a diversified client base to mitigate geopolitical and demand shocks.

Take Action Now —— Explore Peru Fresh Cranberries Export Data

Frequently Asked Questions

Q1. What is driving the recent changes in Peru Fresh Cranberries Export 2025 May?

The slight rebound in May follows a sharp seasonal decline, with stabilization likely due to inventory adjustments. External pressures like US tariffs and diversification efforts into markets like China also influence trade flows.

Q2. Who are the main partner countries in this Peru Fresh Cranberries Export 2025 May?

The Netherlands dominates with a 17.98% value share, followed by the US and Colombia. These three markets account for the bulk of Peru’s fresh cranberry exports.

Q3. Why does the unit price differ across Peru Fresh Cranberries Export 2025 May partner countries?

The Netherlands pays a premium (7.22 USD/kg) for higher-grade berries, while others like the US and Colombia trade at standard commodity prices (6.01 USD/kg).

Q4. What should exporters in Peru focus on in the current Fresh Cranberries export market?

Exporters must prioritize relationships with dominant high-volume buyers (93.93% of trade) while diversifying into European and Asian markets to reduce reliance on the US amid tariff risks.

Q5. What does this Peru Fresh Cranberries export pattern mean for buyers in partner countries?

Buyers in premium markets like the Netherlands secure higher-quality berries, while regional buyers benefit from bulk shipments. The concentrated supply chain offers stability but requires monitoring tariff impacts.

Q6. How is Fresh Cranberries typically used in this trade flow?

All exports are unprocessed, fresh commodities traded in bulk, indicating use in retail or further processing rather than value-added products.