Peru Fresh Cranberries HS081040 Export Data 2025 March Overview

Peru Fresh Cranberries (HS 081040) 2025 March Export: Key Takeaways

Peru's Fresh Cranberries (HS Code 081040) export in March 2025 was dominated by the US, which accounted for 66.50% of export value, reflecting a commodity-grade product with uniform pricing. The market shows high buyer concentration, increasing dependency risks, especially with recent US tariff changes. Exporters should diversify into Europe and Asia while securing tariff exemptions to mitigate exposure. This analysis covers March 2025 and is based on cleanly processed Customs data from the yTrade database.

Peru Fresh Cranberries (HS 081040) 2025 March Export Background

What is HS Code 081040?

HS Code 081040 covers fruit, edible; cranberries, bilberries, and other fruits of the genus Vaccinium, fresh. This category includes Peru fresh cranberries, a key export product with stable global demand due to their use in food retail, health supplements, and processed foods. The Vaccinium genus is prized for its nutritional value, driving consistent trade under this code. In 2025, Peru’s exports under HS Code 081040 remain strategically significant, particularly for markets like the U.S. and China, where demand for fresh berries is high.

Current Context and Strategic Position

In March 2025, Peru’s HS Code 081040 exports faced a shifting trade landscape due to a 10% U.S. tariff imposed in April [EY Tax News]. However, by late 2025, the U.S. exempted roughly 100 food products, potentially easing pressure on Peru fresh cranberries [TradingView]. Peru, the world’s top blueberry exporter, has also pivoted toward China and Europe to offset tariff impacts [WHTC]. With 2025 production expected to grow 25%, Peru’s role in Vaccinium fruit exports remains critical, demanding close market monitoring for HS Code 081040 trade flows.

Peru Fresh Cranberries (HS 081040) 2025 March Export: Trend Summary

Key Observations

In March 2025, Peru's export of Fresh Cranberries under HS Code 081040 totaled 47.43 million USD in value and 7.28 million kg in volume, marking a significant decrease from previous months.

Price and Volume Dynamics

The sequential decline from January to March 2025 is stark, with value dropping from 241.98 million USD to 47.43 million USD and volume falling from 47.63 million kg to 7.28 million kg. This trend aligns with typical seasonal cycles for berry exports, where post-harvest peaks in early year are followed by reduced supply as inventory depletes. The sharp MoM decrease suggests a normalization after high seasonal output, rather than an anomaly.

External Context and Outlook

Externally, the US imposed a 10% tariff on imports in April 2025 [EY Tax News], which did not affect March data but poses risks for future Peru Fresh Cranberries HS Code 081040 Export 2025 March. However, Peru's strategy to diversify markets, such as targeting China [WHTC], and recent US tariff exemptions for certain food products may help stabilize exports moving forward (TradingView).

Peru Fresh Cranberries (HS 081040) 2025 March Export: HS Code Breakdown

Product Specialization and Concentration

In March 2025, Peru's export of Fresh Cranberries under HS Code 081040 is entirely concentrated in a single product category, with no sub-code variation. The sole sub-code, 0810400000, covers fresh cranberries, bilberries, and other fruits of the genus vaccinium, accounting for 100% of export shipments and volume. According to yTrade data, the unit price stands at 6.52 USD per kilogram, reflecting a uniform, commodity-grade trade without price anomalies.

Value-Chain Structure and Grade Analysis

With no other sub-codes present, the entire export consists of fresh, unprocessed fruits under this category. This structure indicates a trade in fungible bulk commodities, where products are undifferentiated and likely traded based on volume and basic quality standards, rather than value-added stages or specialized grades.

Strategic Implication and Pricing Power

For Peru Fresh Cranberries HS Code 081040 Export in 2025 March, the lack of product diversification limits pricing power, making exports vulnerable to external factors like tariffs. The recent US 10% tariff imposition [USDA] and subsequent exemptions for some food products (USDA) could impact competitiveness, urging a focus on market diversification or cost efficiency to maintain export resilience.

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Peru Fresh Cranberries (HS 081040) 2025 March Export: Market Concentration

Geographic Concentration and Dominant Role

In March 2025, Peru's export of Fresh Cranberries under HS Code 081040 was highly concentrated, with the United States dominating as the top destination, holding 66.50% of the export value and 64.92% of the weight. The small gap between value and weight ratios suggests a consistent, commodity-grade product with uniform pricing, typical for fresh agricultural goods like cranberries.

Partner Countries Clusters and Underlying Causes

The importers form three clear clusters: first, large markets like the United States, Netherlands, and United Kingdom, driven by high consumer demand and established supply chains; second, regional partners such as Colombia and Costa Rica, likely benefiting from geographic proximity and trade agreements that reduce logistics costs; and third, diverse markets including Israel and Canada, which may have specific seasonal demand or niche preferences for fresh berries.

Forward Strategy and Supply Chain Implications

For Peru Fresh Cranberries HS Code 081040 Export 2025 March, the heavy reliance on the US market poses a risk, especially with recent US tariff changes. [USDA] reports and other sources indicate that US tariffs were imposed in April 2025 but exemptions for some food products could offer relief (USDA). Exporters should prioritize securing tariff exemptions, diversify into markets like Europe or Asia to mitigate dependency, and ensure compliance with health standards to maintain access.

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Peru Fresh Cranberries (HS 081040) 2025 March Export: Action Plan for Fresh Cranberries Market Expansion

Strategic Supply Chain Overview

The Peru Fresh Cranberries Export 2025 March under HS Code 081040 operates as a bulk commodity trade. Price is driven by uniform quality standards and external geopolitical risks, such as US tariff policies. The supply chain implication is a high dependency on secure, efficient logistics for perishable goods, with limited value-added processing. Heavy concentration in both buyers and destinations increases vulnerability to demand shifts or policy changes.

Action Plan: Data-Driven Steps for Fresh Cranberries Market Execution

• Use shipment frequency data to negotiate long-term contracts with top US buyers. This secures stable demand and reduces pricing volatility.
• Analyze competitor export data to identify untested markets in Europe or Asia. This diversifies risk away from US dependency.
• Track real-time tariff exemption lists from USDA reports. This ensures compliance and cost advantage for eligible shipments.
• Monitor buyer purchase cycles to align harvest and logistics planning. This prevents overstock and ensures product freshness.
• Develop relationships with low-frequency, high-value buyers using trade data insights. This builds a buffer against losses from core buyer disruptions.

Take Action Now —— Explore Peru Fresh Cranberries Export Data

Frequently Asked Questions

Q1. What is driving the recent changes in Peru Fresh Cranberries Export 2025 March?

The sharp decline in value and volume from January to March 2025 reflects seasonal post-harvest normalization, with exports dropping from 241.98 million USD to 47.43 million USD. This trend aligns with typical berry supply cycles rather than external disruptions.

Q2. Who are the main partner countries in this Peru Fresh Cranberries Export 2025 March?

The United States dominates with 66.50% of export value, followed by regional partners like the Netherlands and United Kingdom. Smaller markets include Colombia and Israel, reflecting niche demand or trade agreements.

Q3. Why does the unit price differ across Peru Fresh Cranberries Export 2025 March partner countries?

Price uniformity (6.52 USD/kg) stems from undifferentiated bulk commodity trade under HS Code 0810400000, which covers fresh, unprocessed fruits without specialized grades or value-added stages.

Q4. What should exporters in Peru focus on in the current Fresh Cranberries export market?

Exporters must prioritize maintaining relationships with the dominant high-value buyer cluster (95.81% of value) and diversify markets to reduce reliance on the US, especially given recent tariff risks.

Q5. What does this Peru Fresh Cranberries export pattern mean for buyers in partner countries?

Buyers benefit from stable, bulk-grade supply but face concentration risks; large importers can leverage consistent volume, while niche buyers may find opportunities in smaller, less competitive markets.

Q6. How is Fresh Cranberries typically used in this trade flow?

The exports consist entirely of fresh, unprocessed fruits traded as fungible commodities, primarily for direct retail or food processing without further value-chain specialization.