Peru Fresh Cranberries HS081040 Export Data 2025 April Overview

Peru Fresh Cranberries (HS 081040) 2025 April Export: Key Takeaways

Peru Fresh Cranberries (HS Code 081040) exports in April 2025 show the US as the dominant buyer, accounting for 37.31% of value and 33.60% of weight, reflecting premium pricing for high-grade produce. The market exhibits strong geographic concentration, with the Netherlands and Brazil forming secondary clusters, while recent US tariff exemptions may stabilize access. This analysis covers April 2025 and is based on cleanly processed Customs data from the yTrade database.

Peru Fresh Cranberries (HS 081040) 2025 April Export Background

What is HS Code 081040?

HS Code 081040 covers fresh cranberries, bilberries, and other fruits of the genus Vaccinium, including blueberries. These berries are primarily consumed fresh or processed into juices, jams, and health supplements due to their high antioxidant content. Global demand remains stable, driven by health-conscious consumers and the food processing industry. Peru’s Fresh Cranberries under this HS Code are part of a broader Vaccinium fruit export strategy, which has gained traction in key markets like the U.S., China, and Europe.

Current Context and Strategic Position

In 2025, Peru’s Fresh Cranberries (HS Code 081040) face shifting trade dynamics. The U.S. introduced ad valorem duties on Vaccinium fruit imports, prompting Peru to negotiate exemptions under the U.S.-Peru Trade Promotion Agreement [WHTC]. Meanwhile, Peru’s blueberry exports—a closely related product—are projected to grow by 25% to 400,000 tons, reflecting aggressive market diversification efforts [Fresh Fruit Portal]. While April 2025 saw no new export restrictions, Peru’s strategic focus remains on logistics upgrades (e.g., Chancay Port) and expanding non-U.S. markets to mitigate tariff risks. Vigilance is critical as Peru consolidates its position as a leading Vaccinium fruit exporter.

Peru Fresh Cranberries (HS 081040) 2025 April Export: Trend Summary

Key Observations

In April 2025, Peru's exports of Fresh Cranberries under HS Code 081040 reached $17.00 million in value and 2.57 million kilograms in weight, reflecting a steep seasonal downturn from earlier months.

Price and Volume Dynamics

The sequential decline from January's $241.98 million and 47.63 million kilograms to April's figures highlights a typical post-harvest contraction for berry exports, driven by the natural cycle of Vaccinium fruit production in Peru. This QoQ drop of over 90% in both value and weight aligns with the industry's characteristic seasonal peak in Q1, as harvests conclude and export volumes normalize. The absence of YoY data limits broader comparisons, but the trend underscores the sector's reliance on timing and crop availability.

External Context and Outlook

External pressures, including U.S. tariff uncertainties, likely exacerbated the seasonal slump. According to the [USDA Report], Peru's food retail growth faced headwinds from trade tensions, while negotiations for tariff exemptions on over 100 products [TradingView News] may not have covered cranberries, intensifying market volatility. Looking ahead, diversification efforts and seasonal recovery could stabilize Peru Fresh Cranberries HS Code 081040 Export 2025 April performance.

Peru Fresh Cranberries (HS 081040) 2025 April Export: HS Code Breakdown

Product Specialization and Concentration

In April 2025, Peru's export of Fresh Cranberries under HS Code 081040 was entirely dominated by a single product type, fresh cranberries and other vaccinium fruits, with no other sub-codes present in the trade data. This sub-code, representing all exports, had a unit price of 6.62 USD per kilogram, based on yTrade data. The complete concentration indicates a highly specialized export focus for this period.

Value-Chain Structure and Grade Analysis

With only one sub-code active, the export structure for Peru Fresh Cranberries HS Code 081040 in April 2025 shows a monolithic profile, consisting solely of fresh, unprocessed fruits. This suggests a trade in fungible bulk commodities, where products are likely standardized and traded based on weight and basic quality metrics, without significant value-add stages or grade differentiations within this code.

Strategic Implication and Pricing Power

For Peru's Fresh Cranberries export under HS Code 081040 in April 2025, the high specialization implies potential vulnerability to market fluctuations and limited pricing power, as it relies on a single product form. However, Peru's broader expansion in berry exports, including similar fruits under this code, as noted in market reports [US Fresh Cranberries, Bilberries, and Similar Fruits Market in 2024], suggests opportunities for diversification to enhance competitiveness and mitigate risks.

Check Detailed HS 081040 Breakdown

Peru Fresh Cranberries (HS 081040) 2025 April Export: Market Concentration

Geographic Concentration and Dominant Role

In April 2025, the United States is the top importer of Peru Fresh Cranberries HS Code 081040 Export, holding 37.31% of the value and 33.60% of the weight. The higher value share compared to weight indicates a premium unit price, likely due to superior product grade typical for fresh commodities. This disparity suggests that US buyers pay more per kilogram, reinforcing the US market's dominance in value terms for this period.

Partner Countries Clusters and Underlying Causes

The importers form three clear clusters. The US stands alone as the dominant buyer. A second cluster includes the Netherlands and Brazil, with strong value and weight shares, possibly due to the Netherlands acting as an EU distribution hub and Brazil's regional trade links. A third group, like Colombia and Canada, shows moderate shares, likely driven by geographic proximity and niche demand in nearby markets.

Forward Strategy and Supply Chain Implications

For Peruvian exporters, maintaining high quality is key to sustain premium pricing in the US market. Diversifying to other regions can reduce reliance on single markets, especially with potential tariff changes. The recent US tariff exemption for over 100 Peruvian food products [Reuters] may benefit cranberry exports, so leveraging this could secure stable access (Reuters).

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Peru Fresh Cranberries (HS 081040) 2025 April Export: Action Plan for Fresh Cranberries Market Expansion

Strategic Supply Chain Overview

The Peru Fresh Cranberries Export 2025 April under HS Code 081040 reveals a concentrated and commodity-driven market. Price is primarily driven by product quality and geopolitical factors, especially US demand and tariff policies. The supply chain implication is high reliance on bulk shipments to a few key buyers, creating vulnerability but also opportunity through premium pricing in core markets like the US.

Action Plan: Data-Driven Steps for Fresh Cranberries Market Execution

• Use buyer frequency data to negotiate long-term contracts with high-volume US importers, ensuring stable revenue and reducing market fluctuation risks.
• Diversify export destinations by targeting secondary markets like the Netherlands and Brazil, leveraging trade data to identify new buyers and decrease dependency on single regions.
• Monitor real-time trade data for tariff changes, especially US exemptions, to adjust pricing strategies and maintain competitive advantage in key markets.
• Develop flexible shipment options for low-frequency, high-value buyers to capture niche opportunities and enhance overall market resilience.

Take Action Now —— Explore Peru Fresh Cranberries Export Data

Frequently Asked Questions

Q1. What is driving the recent changes in Peru Fresh Cranberries Export 2025 April?

The steep seasonal downturn in April 2025 reflects a post-harvest contraction, with exports dropping over 90% in value and weight from January’s peak. External pressures like U.S. tariff uncertainties further intensified the decline.

Q2. Who are the main partner countries in this Peru Fresh Cranberries Export 2025 April?

The U.S. dominates with 37.31% of export value, followed by the Netherlands and Brazil as secondary hubs. Colombia and Canada represent smaller, niche markets.

Q3. Why does the unit price differ across Peru Fresh Cranberries Export 2025 April partner countries?

The U.S. pays a premium (6.62 USD/kg) due to its focus on fresh, unprocessed cranberries, while other markets likely trade bulk volumes at standardized rates.

Q4. What should exporters in Peru focus on in the current Fresh Cranberries export market?

Exporters must prioritize relationships with dominant high-volume U.S. buyers while diversifying into smaller markets like the EU or Brazil to reduce dependency risks.

Q5. What does this Peru Fresh Cranberries export pattern mean for buyers in partner countries?

U.S. buyers benefit from consistent supply but face premium pricing, while smaller markets like Colombia gain flexibility for niche or seasonal demand.

Q6. How is Fresh Cranberries typically used in this trade flow?

Peru’s exports consist entirely of fresh, unprocessed cranberries traded as fungible bulk commodities, primarily for retail or direct consumption.