2025 Vietnam Television Sets (HS 852852) Export: Surge & Volatility

Key Takeaways

Television Sets, classified under HS Code 852852, exhibited strong growth with mid-year volatility from January to October 2025.

• Market Pulse: Exports surged 31% in August to $299.07M, driven by U.S. tariff front-loading, before correcting sharply in September and partially recovering in October.
• Structural Shift: Vietnam Television Sets Export reliance on the U.S. (50.54% of value) and a handful of key buyers (99.92% concentration) creates acute exposure to demand or policy shifts.
• Product Logic: HS Code 852852 trade data reveals a premium market, with monitors for data processing machines (100% of exports) averaging $138.81/unit, signaling Vietnam’s strength in high-value electronics assembly.

This overview covers the period from January to October 2025 and is based on verified customs data from the yTrade database.

Vietnam Television Sets (HS Code 852852) Key Metrics Trend

Market Trend Summary

The Vietnam Television Sets Export trend from January to October 2025 showed strong overall growth despite mid-year volatility. Exports began at $151.68M in January, climbing steadily through July with a notable 31% surge in August to $299.07M, before correcting sharply in September and partially recovering in October.

Drivers & Industry Context

The August peak aligns with the April 2025 U.S. reciprocal tariff implementation, which imposed a 46% duty on Vietnamese imports [Global Trade Alert]. This likely triggered front-loading of shipments ahead of enforcement, directly impacting the hs code 852852 value. The subsequent 14% September contraction reflects order normalization after the deadline, while Vietnam's streamlined customs procedures under 2025 reforms [Vietnam Briefing] supported the October rebound by reducing administrative delays for electronics exporters.

Table: Vietnam Television Sets Export Trend (Source: yTrade)

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Vietnam HS Code 852852 Export Breakdown

Market Composition & Top Categories

The export market for Vietnam HS Code 852852 is entirely dominated by a single category: monitors designed for automatic data processing machines, which accounted for 100% of export value, quantity, and frequency from January to October 2025. According to yTrade data, this sub-category saw 68,750 shipments totaling 16.14 million units, valued at 2.24 billion USD. There are no other significant sub-categories in this breakdown, indicating a highly concentrated export structure for Vietnam HS Code 852852 Export.

Value Chain & Strategic Insights

The unit price of 138.81 USD per unit reflects a high-value, finished product typical of specialized electronics manufacturing, not a commodity market driven by price sensitivity. This HS Code 852852 breakdown shows Vietnam's export strength in quality-sensitive goods, with trade structure centered on advanced monitors rather than raw materials. This specialization suggests competitive advantages in electronics assembly and potential for sustained high-margin exports.

Check Detailed HS Code 852852 Breakdown

Vietnam Television Sets Destination Countries

Geographic Concentration & Market Risk

The United States dominates Vietnam's television export market, accounting for over half (50.54%) of the total export value from January to October 2025. This extreme reliance on a single market for Vietnam Television Sets export destinations creates significant concentration risk, where any shift in U.S. trade policy or economic demand would immediately impact Vietnamese exporters. The Netherlands is a distant second at 12.11%, failing to provide a substantial counterbalance to this overwhelming dependence.

Purchasing Behavior & Demand Segmentation

The U.S. market exhibits a clear premium purchasing pattern, with its value share (50.54%) vastly exceeding its order frequency share (19.17%). This indicates American trade partners for Television Sets are placing high-value, bulk orders for advanced models, reflecting quality-conscious demand rather than seeking the lowest cost. This behavior points to a high-margin market segment focused on superior specifications, offering Vietnam significant profit potential over pure volume scale.

Table: Vietnam Television Sets (HS Code 852852) Top Destination Countries (Source: yTrade)

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Vietnam Television Sets Buyer Companies Analysis

Buyer Concentration & Market Structure

According to yTrade data, Vietnam Television Sets buyers are overwhelmingly dominated by a core group of high-volume repeaters, accounting for 99.92% of total export value throughout the first three quarters of 2025. This indicates a market built on stable, contract-based supply chains with major manufacturers like Hon Fu Jin Precision and Sumi Vietnam driving consistent, high-value orders. The extreme concentration in this single segment shows a mature export channel reliant on a few key accounts for nearly all revenue.

Purchasing Behavior & Sales Strategy

The sales strategy must prioritize nurturing these key accounts through dedicated relationship management and ensuring supply chain reliability, as losing even one major client poses significant concentration risk. While opportunities exist to diversify within this high-value segment, the focus should remain on securing long-term contracts and optimizing logistics, supported by Vietnam's clearer export declaration procedures [Vietnam Briefing](Vietnam Briefing). Understanding these HS Code 852852 buyer trends confirms that transactional or spot-market approaches would be ineffective against such entrenched, repeat purchasing patterns.

Table: Vietnam Television Sets (HS Code 852852) Top Buyers List (Source: yTrade)

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Action Plan for Television Sets Market Operation and Expansion

• Diversify buyer base: Mitigate concentration risk by targeting secondary markets like the Netherlands (12.11% share) or emerging electronics hubs in Southeast Asia.
• Lock in long-term contracts: Secure commitments from core clients (e.g., Hon Fu Jin Precision) to stabilize revenue against tariff-driven order volatility.
• Monitor U.S. trade policy: Adjust shipment schedules preemptively to avoid tariff cliffs, as seen with the April 2025 46% duty spike.
• Leverage quality branding: Highlight Vietnam’s high-margin monitor production (avg. $138.81/unit) to attract premium buyers beyond bulk purchasers.
• Optimize customs workflows: Utilize Vietnam’s 2025 streamlined procedures to reduce delays, especially during peak cycles like the August surge.

Take Action Now —— Explore Vietnam Television Sets HS Code 852852 Export Data

Frequently Asked Questions

Q1. What is driving the recent changes in Vietnam Television Sets Export in 2025?

The August 2025 surge in exports (31% growth) was driven by front-loading ahead of U.S. tariff enforcement, followed by a 14% September correction as orders normalized. Vietnam’s streamlined customs procedures later supported an October rebound.

Q2. Who are the main destination countries of Vietnam Television Sets (HS Code 852852) in 2025?

The U.S. dominates with 50.54% of export value, followed by the Netherlands at 12.11%, reflecting extreme geographic concentration.

Q3. Why does the unit price differ across destination countries of Vietnam Television Sets Export in 2025?

The high unit price (138.81 USD) reflects Vietnam’s specialization in premium monitors for advanced electronics, not commodity-grade products.

Q4. What should exporters in Vietnam focus on in the current Television Sets export market?

Exporters must prioritize nurturing key accounts (99.92% of value) like Hon Fu Jin Precision and diversify beyond the U.S. to mitigate concentration risk.

Q5. What does this Vietnam Television Sets export pattern mean for buyers in partner countries?

U.S. buyers benefit from bulk, high-value orders of quality monitors, but overreliance on Vietnam poses supply chain risks if trade policies shift.

Q6. How is Television Sets typically used in this trade flow?

The HS Code 852852 exports consist entirely of high-end monitors for automatic data processing machines, indicating finished electronics for professional/commercial use.

Detailed Monthly and Quarterly Report

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